Sky Sports has announced a major innovation for the Premier League season: the possibility for its viewers to watch up to four matches simultaneously thanks to the new “multi-view” feature. This tool will be available on specific matchdays and will be accompanied by a record number of live broadcasts, with a minimum of 215 matches throughout the campaign.
Inspired by the NFL’s “red zone” format, this feature will allow viewers to follow the action on multiple pitches at the same time, with images switching to where the most relevant plays occur. With this technological bet, Sky aims to offer a more immersive experience while combating piracy and adapting to a constantly evolving media landscape.
How the new “Multiview” from Sky Sports will work
The multiview option will be activated when Sky holds the rights to broadcast up to five matches in parallel, something that will mainly happen on Sundays due to schedule adjustments for European competitions. On screen, viewers will see a main match accompanied by three smaller windows, while a team of commentators rotates coverage between the games. Each match will also be available separately on different channels, and the format could also be used for WSL coverage this same season.
Sky’s Director of Football, Gary Hughes, highlighted that this tool offers “the best way to maximize resources” and expand fan options, although he acknowledged it “could be a bit chaotic.” In addition, the broadcaster is strengthening its lineup with the addition of Mark Chapman as presenter alongside Kelly Cates, the launch of a new Sunday analysis show with Jamie Carragher, and the return of formats such as Goals on Sunday and Sunday Supplement. All this comes within the framework of a four-year rights deal worth £6.7 billion, taking place in a context of falling sports rights values across Europe and the challenge of curbing digital piracy.
